For Employers
Empower your team with marketing skills.
Marketing is more than just a role—it’s a vital function that connects communication, enhances brand visibility, and fuels business growth. Providing training for team members across support, marketing, and technical roles is crucial to staying competitive and efficient. The deeper their knowledge and understanding, the more effectively they can contribute to successful marketing initiatives and propel the organization forward.
Training Benefits
Cost Savings
AEC Marketing Fundamental Courses reduce the costs of onboarding new hires, training existing employees, and hiring external marketing consultants, leading to significant savings.
Increase Effectiveness
Our courses help ensure that new hires or existing staff are well-prepared and ready to contribute substantially from day one by equipping them with the necessary expertise and practical skills. We focus on ways to work smarter, not longer, so that time and tactics are aligned with your firm's goals.
Changing Landscape
Traditional marketing tactics are being replaced or supplemented by digital strategies. Good training is crucial for staying ahead of the curve in this dynamic environment. Employees must be well-versed in the latest tools and techniques to reach and engage target audiences effectively.
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I have always been interested in more than just the design/build aspects of the work. In addition to focusing on the early phases of the design process, I have participated in business development opportunities, from client interviews to writing proposals…I found the course very comprehensive. I could practice what I had just learned, experiencing an "aha" moment with the go/no-go decision process, which I applied to a project.
- SENIOR ASSOCIATE LANDSCAPE DESIGN ARCHITECT, SAN FRANCISCO, CA
Interested in hiring a recent graduate?
We are dedicated to training recent graduates, underemployed individuals, and those transitioning careers by providing practical, industry-specific skills for entry-level marketing positions in the AEC industry. If you’re interested in hiring someone who has completed our program, please complete the form below. We would love to help you find the perfect match.